Friday, April 19, 2013

Hunting goodwill

Might as well join the many memes and morphs
of Britain's 1939 war propaganda poster,
"Keep Calm and Carry On."
Bits of Monday's Boston bombing radiated across the continent to Tuesday's twilight swim at Lake Natoma, where matters tumbled endlessly in my mind as I turned over and over through the cool water.

Old ordinary matters garnered new ashen regard. Crazy thoughts gained credence.

Why? Why commit such a monstrous act at the Boston Marathon except to yank everyone's attention and then deliver your message ("I hate ___________ because ______________!")?

In rapid and tragic succession, one of the bombing suspects revealed yesterday is dead following a gunfight and violent chase that also killed a police officer. The other suspect is still at large.

Why? Unless these, if responsible, are just sick, unable to reason or communicate.

Or unless these sought terror for terror's sake, anonymous (for a few days, anyway) and agile, on secret terms.

Why? For fun? The thrill of the kill?

Introspective almost by definition, swimming lets me wonder and wander. Tuesday night it was about the nature of evil and the product of anger, even as I tried to outswim it.

Late afternoon is the only time lately that my buddy Doug can swim. Otherwise I avoid it. At Lake Natoma, late afternoons are the perfect storm of blinding sun on the homeward leg, wind chopping the surface, collegiate rowing crews and their zigzagging high school counterparts, along with friendly Hawaiian outrigger crews, recreational kayakers, families with their dogs along the beach — and the bane of my swim state, racing kayakers.

I besmudge them all unfairly in their long, sleek Huki-style boats; I've had sharp quick words with a few in the past, because I don't understand why they paddle so fast and close to the crowded shore, which we hug to keep out of the boat traffic. Some have told us in swift passage that they can see us and quit griping. But we can't see them and that makes us nervous.

They mean no harm. I think. They dart around us easily enough, though some have cleaved our swimming group with their sharp boats, it seems, just because they can. They could just as easily paddle to the far shore of the lake and race unperturbed and unperturbing. But they don't.

One paddler in particular races up and down, so close to the beach I'm surprised her carbon fiber paddle doesn't shred against the rocky sloping bottom. She always wears her ballcap pulled low over her eyes, and paddles with her chin set, always looking ahead, not even a sidelong glance at us or children splashing in the shallows as she knifes among us, windmilling fast.

I do not like her very much.

Last week I was convinced she had purposely trapped me along the shore where a tall cottonwood long ago fell into the water. The treefall marks almost exactly 800 yards from our swim starting point, and forgetful swimmers can get caged in its slimy green branches. We have to swing farther from shore to avoid it, then in again.

This paddler came at me just as I was starting to round the tree, and seemed to force me back into its branches. I tried to kick hard and splash water at her, just as I have in the past, but it was futile and I ended up with calf cramps, as always. I think sometimes about overturning her boat.

She was out there Tuesday, just as we were about to get in. "Hey, my favorite paddler!" I told Doug. We had to keep our heads on swivels, as Doug says, in frequent watch for her.

Up and back she went, her presence marked only by the brief close shadow she cast in the hard afternoon glare. Paddling into the sun, her face is a hard cold shadow.

Near the small island where we usually turn around, Doug, far ahead of me, decided to call out to the paddler as she passed.

"Hey, how's it going?" Doug said loudly, his yellow-capped head bobbing in the water, his big smile flashing.

Startled, she nearly dropped her paddle. "Oh! Uh, hello!"

Doug's moment changed everything, revealing she's not the evil Huki paddler I decided she was. She's a driven athlete, focused on her task, to the exclusion of the world around her. A bit irresponsible, perhaps, but not mean.

Whatever she's striving for, she works hard at it.

In Doug's moment, we may have reached détente. Soon may come the conversation that starts, "Why don't you paddle on the other side of the lake?" or "I'll paddle wide when I see you from now on," some measure of understanding.

Was that going on in Boston, a measure of misunderstanding, of anger, of frustration, blowing up literally into hatred? Were moments missed, long ago, somewhere, that would have averted a tragedy?

Was it as simple as what one of the suspects supposedly wrote: I don't have a single American friend?

Simplistic ponderation, perhaps.

Keep calm and swim on.

I agree with the many who said right away the Boston Marathon should continue, would come back better and stronger, that runners should still run and athletes should still play, or else terror wins. I try not to think of the dead and injured, of the moment and these long moments after; I marvel at those who helped, making me examine whether I would or could, and reaffirming the idea that we exist overwhelmingly in goodwill. When you stop to consider how easy it is everywhere, at any moment, to maim and kill, if willing … goodwill prevails.

Goodwill may have its limits and borders, though. The world may say to us, "Welcome to a day in the life of Syria/Afghanistan/The Gaza Strip/Bangalore/Chechnya/Pakistan/Iraq/Mali." Families of children gunned down in Newtown, Conn. may say, "Our children were slaughtered but our Senators care more for their re-election than for even some small measure that would check whether a buyer at a gun show might use the weapon to murder others."

America shows its exceptionalism in the Boston bombing: Not on our soil.

In the novel Watchmen, one of the flawed superheroes in a realistic but alternate universe creates a disaster so horrific that warring nations set aside their hatred to combat the disaster. Thousands are sacrificed to save millions.

In my crazy swimming thoughts, I wondered if these who bombed the Boston Marathon were somehow igniting people's will to help others in crisis. Because that's what happened. Of course, I thought that about the Newtown shootings too, trying to make something reasonable out of insanity, that the shooting deaths of small children would temper our regard for guns. So far, nope.

What will also happen, I fear, is we'll ignore Benjamin Franklin again, who supposedly said, "They who can give up essential liberty to obtain a little temporary safety deserve neither liberty nor safety."

Who knows next where we'll not be allowed to go, and what we won't be able to carry, in defense of so-called liberty. Who knows whom our government will decide misguidedly is a target of our retaliation, and drag us into more bloodshed.

Now as ever, perplexed, I keep calm and swim on, agile and anonymous, on my own terms.


Tuesday, April 16, 2013

It's gonna cost you

When your brewpub springs a leak, better bring the Benjamins.

Just some friendly advice.

Tuesday, April 9, 2013

Summer cramp

Why does the shirt graphic tilt so far over?
Good question. Wish I knew.
This is the story of our Boy Scout Troop's descent into hell one summer camp.

OK, descent into heck.

A flashback triggered its telling. Part of National Geographic's new reality TV waste of time (pardon me … entertainment program) Are You Tougher than a Boy Scout? is shot at Camp Whitsett in the southern Sierra Nevada, where this misadventure took place. 

The commemorative shirt (left) literally should have been our red flag, our warning that events would not go well.

We tried to make a habit of creating new shirts to celebrate each summer camp. (Translation, I wanted to make shirts for the Scouts and talked everyone into it.) They were cheaper than the camp's own shirts (which Scouts could still buy if they chose), and they gave us a symbol of camaraderie trudging into camp.

Usually the Troop went to the similar sounding Camp Winton, run by our own Golden Empire Council of BSA about two hours due east of us in the central Sierra Nevada. It's a gorgeous setting on a massive granite slope overlooking a shining lake, quiet vast forest all around; the charismatic young adults running the place practice their elaborate and hilarious pop-culture-pocked skits for months before the season begin; the program offers just about everything we could want for our Troop.

Naturally, we wanted to go somewhere else.

Other side of the fence. Green grass. You get our thinking.

We were doing what we could to keep the older Scouts interested so they'd stay and grow into leaders, and they had already done everything Winton offered, some two or three times over.

(A Scout sketched the initial idea for the back art, and aren't I the perfect heel
for not being able to find it?!)
Camp Whitsett is where you want to go! adults from another Troop told me. They had taken Amtrak and a charter bus to get there; best time their Scouts ever had, they told me. Rock climbing and whitewater rafting, they told me.

Besides, the Western Los Angeles County Council of BSA ran the camp, and word was that if you ever wanted to attend its wonderland of a camp out on Catalina Island, you had to pay your dues with a visit to one of the Council's other mainland camps.

(Eventually we realized Catalina Island's camp lay beyond our budget, but our eyes were bigger than our stomachs back then.)

Let's go! I implored. Discuss, discuss, discuss … the parents' committee said yes! Book the camp, book the train, the bus, raise the money, ready the Scouts, design the shirt.

The shirt is meant to celebrate what for us was a big departure for these Scouts.

We were going big or going home. Prophetic.

I roughened the illustration to give it a worn look. Years of actual wear has enhanced it, I think.

For the front pocket art, I designed it to look like a packing crate stencil, and make it a tad askew, as if slapped on in a hurry. A parent in the Troop knew a shirt vendor who could give us a deal.

But the shirt vendor decided, despite my instructions, that the front pocket art was crooked and needed correcting.

Pause here: If you thought artwork was crooked, wouldn't you set it upright? Me too.

Instead, the vendor inexplicably tilted it more.

There the label lay, at a 45-degree angle. It just looks … stupid. Too late and too expensive to fix, the shirts went with us on the train.

That is, when the train finally showed up. We filled up the Sacramento Amtrak platform with our packs and Scouts' families seeing us off. And waited. Excitement dulled to guarded patience and fell to annoyance.

The train was three hours late. Thirty-some kids, deprived of their electronic games for a week; 10 or 11 adults, anxious to salvage all this preparation. Three hours. Do the adventurous math.

Finally aboard, we reached Bakersfield, having arranged with the bus charter to accommodate our late arrival. The charter runs the route quite frequently from the Bakersfield station into the foothills and the low Sierra to the camp; it turns out a lot of Troops come to Whitsett for the same reason we did.

Except our bus broke down twice on the rolling hills, and the charter had to transfer us to another bus that worked. Thirty Scouts, 10 or 11 adults, 1.5 percent morale.

We found out the hard way what Troops chartered to Mormon churches already know: Scout summer camps often have no backup plan for late-arriving Troops, no meals held over, no emergency campground for temporary lodging, no paperwork set aside for us, or staffer to process them. Troops from Mormon churches, honoring the Sabbath, often come to camp a day late on Mondays and put up with this often.

Hungry and tired and uncertain, the Scouts and adults attended the opening campfire, where the first thing the camp director told all the Scouts in camp, in the glow of a bonfire, was that he and his staff were very tired from the week before and didn't have a lot of energy for us this week.

I suddenly missed Camp Winton with all my heart.

By Tuesday the Scouts and adults were back in a rhythm, well fed, paperwork completed, merit badge classes finally settled, familiar with the camp and comfortable with our out-of-the-way campground. And we did partake of Whitsett's unique offerings, rising at 4 a.m. to climb Sentinel Peak before breakfast, and whitewater rafting a section of the Kern River (though the river guides melodramatized to make the journey seem wilder than it was). I swam a mile in the camp's lake, which was really a grassy creek the camp dammed for the summer and then had to restore after.

In the ensuing years, the Troop camped elsewhere, including Camp Royaneh north of San Francisco (which has no lake) before returning again to Winton and its jewel, the Upper Big Bear Reservoir. How a lake makes a summer camp!

But our Scouts never wanted to venture far, for any outing, ever again.

Thursday, April 4, 2013

Getting yin yangy with it

Almost every wise saying has an opposite one, no less wise, to balance it.
— George Santayana

Sometimes both are said over beers.
— Shawn C Turner

Tuesday, April 2, 2013

Shaking it off

OK, one game. Phhhhhht.

Playoff atmosphere on Opening Day … against the Dodgers … in LA … where fans hate the defending world champions even more than usual.

OK.

So LA's starting pitcher, Clayton Kershaw, throws a complete-game 4-0 shutout and breaks the game open with a leadoff homerun in the eighth. He's no slouch.

Hey, any other game, Matt Cain throws seven scoreless innings, that's a win, right? Am I right?

Stuff happens. Rust. Jitters. LA people can be rude sometimes. You know how it is.

April Fool's Day joke? Hmm… nah. The paper today says the Dodgers won.

Not worried at all.

Giants got nothin' to prove.

Plenty of season left.

OK.

Thursday, March 28, 2013

Worst ever logo-to-be

Never mind the monopolistic implications: The merger of OfficeMax®™© and Office Depot©™® portends the worst logo yet created.

Just look at the parents:


OfficeMax©®™: Never the best name to begin with, succumbing as it did to the unfortunate '90s business trend of adding "Max" to common nouns (does it still have Copy Max©®™?)

So of course, make the name worse by setting it in off-the-shelf American Typewriter font (because who doesn't think "typewriters!" when shopping for inkjet cartridges?). The rubber-band ball is added, I'm guessing, to compete for cute with the Staples' Easy button (see below). OfficeMax®™© tied it to coverage of the world's largest rubber band ball. Remember? Me neither.


Office Depot™® fares a bit better, with a more lucid name (similar trend with "depot," though, and the rise of big-box stores) and what appears to be a custom type treatment. Why "Depot" is set in small capital letters, though, is not lucid.

Office Depot©®™, though, used to look like this:


Similar typewriter font to Office Max™©®, though oblique (slanted, a poor cousin to italics typeface).

Oh yeah, Office Depot©®™ has a stopwatch logo-ish/animation thingie. Did you know that? You would if you even so much as looked at an item at its online service: You would be sure to get an annoyingly loud, unstoppable Office Depot™®© commercial the next time you look up Flock of Seagulls™ on YouTube™©®.

Please tell me some creative agency made millions and millions on these designs. That would be justice.

Office Depot™® and Office Max™©® now join forces to compete with Staples™©® … economically, if not graphically.

At least Staples®™© shows a measure of clever with its double-entendre, the staple-y "L" and off-the-charts use of Helvetica.


But the logo as it has evolved makes me think the folks at Staples®©™ are afraid of you and your ability to appreciate double-meaning. Could they be very far away from renaming the chain "that was easy™®©?"

Staples in Canada adds to the confusion:


What do Canadians look at? The slab-serif (looks like Rockwell) "Business (all freakin' caps!) DEPOT™®?" that literally looks stuck on? Poor Canadians.

Sometimes in Canada Staples is known as:


I'd go to a place called "BUREAU EN GROS™®©" just to shout it once I learned the proper pronunciation.

But to shoppers, it's all the same experience no matter what happens: Relaxed, peaceful perusing for your item in empty aisles — because everyone else in the store is waiting in a long line at the one open register, where the clerk will ask if you need printer ink.

The OfficeMax™®©/Office DEPOT©®™ merger could reach stratospheric heights simply by using Garamond for the font. Or making the logo blue; red already seems to be well in hand.

But the result, I'll wager, will be red and black, typeset in typewriter-y font, and called Office DEPOT Max™®©. It's gonna happen.

(I'm gonna wild-ass guess more people
buy these useless Staples©®™ buttons than the
practical OfficeMax™®© rubber-band balls.)